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LANGHAM HOSPITALITY GROUP LAUNCHES CHUAN ACADEMY TO NURTURE SPA PROFESSIONALS

7 May 2013

Langham Hospitality Group is pleased to announce the launch of its first Chuan Academy and starting of its first enrolment for the ITEC* Level 3 Diploma in Holistic Massage. The course will commence in July 2013 and Chuan Academy is target to set 10 students up for success in the first intake to become spa professionals in its debut.

The ITEC certified course will last for 150 hours which comprise 50 hours of anatomy and physiology; 50 hours of holistic massage theory and practical; and 50 hours of professional conduct and business awareness. Upon completion of these three modules, students will need to pass the practical and theory assessment as well as to provide sound treatment evidence before they can successfully obtain the diploma. The medium of teaching is English with appropriate Cantonese translation.

Brett Butcher, chief executive officer of Langham Hospitality Group said, "We believe in training. Chuan Academy is dedicated to enabling success for current and potential spa professionals and we are keen to share what Chuan Spa does well and groom qualified spa therapists to work in one of our spas around the world."

When asked about the vision of Chuan Academy, Mr Butcher added, "our goal is to have 100 graduates and nine courses completed by 2015, and we will be offering other diploma and certificate courses in the coming years including Facial Care for men, beauty consultancy, and so on."

The diploma course will be conducted at the award winning Chuan Spa in Langham Place, Mongkok, Hong Kong that has been accredited as an ITEC Training Centre this year. The students will learn in an interactive, real life scene of spa operation where they can have an up close experience in a luxury spa rather than in a traditional classroom setting.

"Students will find it much beneficial to learn and observe in a real life scene of spa operations at our Chuan Spa in our hotels and the small class size will encourage interactive learning, our focus is to ensure that our students will be equipped with necessary skills working in a five star luxury spa," said Barry White, group director of spa of Langham Hospitality Group.

The emphasis of the programme is not only on a repertoire of massage techniques, but also on a well rounded curriculum including proven business strategies, operational know-how, costing and relationship management, preparing the students to become or to advance skills as spa professionals and have a long-term future in the industry.

Successfully enrolled Chuan Academy students may enjoy a host of benefits at Langham Place, Hong Kong during their course term:

1. Health Club membership
2. Graduation Dinner at the Michelin-starred Ming Court restaurant
3. Complimentary valet parking
4. Complimentary Chuan Academy bag
5. Complimentary Chuan Academy T-shirt
6. 15% off treatment rates during off peak hours
7. 15% off all retail products
8. 15% off for gift certificate purchase
9. 15% off at The Place, The Backyard and Portal - Work & Play

The course fee for the ITEC Level 3 Diploma in Holistic Massage in Chuan Academy is HK$19,050 including examination fee. For those who choose to pay in full upon registration will be offered a complimentary one night stay in the Chuan Residence of Langham Place, Mongkok, Hong Kong, valued at HK$5,000.

Interested parties may register directly at Chuan Spa of Langham Place, Mongkok, Hong Kong or contact via www.chuanspa.com

*ITEC (http://www.itecworld.co.uk ) International Therapy Examination Council, is considered to be the leading international examination board providing qualifications in Beauty & Spa Therapy, Hairdressing, Complementary Therapies and Sports & Fitness Training.

 
Chuan Academy (Practical)   Chuan Academy (Theory)


About Chuan Spa

The first Chuan Spa was opened in 2005 at Langham Place, Mongkok, Hong Kong and this signature spa of Langham Hospitality Group is also located in The Langham hotels in London, Melbourne, Auckland, Boston, Los Angeles, Shanghai and Shenzhen.

Chuan Spa's values are based on the principles of traditional Chinese medicine (TCM,), yin and yang, the Meridian System (jing luo) and the Five Elements (wu xing – wood, fire, earth, metal and water) which place a strong emphasis on rediscovering the source, respecting the elements and caring for the planet.

Chuan Spa has won the Best Luxury Spa Group award by World Luxury Hotel Awards in 2012. The World Luxury Hotel Awards is a recognised global organisation providing luxury hotels with recognition for their world class facilities and service excellence.

About Langham Hospitality Group

As the wholly-owned subsidiary of Great Eagle Holdings, Langham Hospitality Group encompasses a family of distinctive hospitality brands which include hotels, resorts, residential serviced apartments, restaurants and spas, located on four continents. The Group currently owns and/or manages 17 hotels under The Langham, Langham Place, Eaton and 88 Xintiandi brands with more than 24 hotel projects currently either confirmed or in a developed stage of negotiation from China through Asia and India to the Middle East. North America remains a focal point for the group's development with over 2,000 rooms planned to be added in 2013 to the existing portfolio. For reservations, please contact a travel professional or access the website at www.langhamhotels.com.

EUROPE:
The Langham, London

PACIFIC:
The Langham, Auckland
The Langham, Melbourne
The Langham, Sydney

ASIA:
China
The Langham, Xintiandi, Shanghai
The Langham, Haikou, Hainan (2015)
The Langham, Shenzhen

Langham Place, Beijing Capital Airport
Langham Place, Dalian (2016)
Langham Place, Datong (2014)
Langham Place, Guangzhou (2013)
Langham Place, Ningbo (2013)
Langham Place, Qingdao (2014)
Langham Place, Xiamen (2014)

88 Xintiandi, Shanghai

Eaton Luxe, Nanqiao, Shanghai
Eaton Luxe, Xinqiao, Shanghai
Eaton Luxe, Qingdao (2014)
NORTH AMERICA & CARIBBEAN:
The Langham, Boston
The Langham, Huntington, Pasadena, Los Angeles
The Langham, Chicago (2013)

Langham Place, Fifth Avenue

Eaton Chelsea, Toronto (2013)

Hong Kong
The Langham, Hong Kong

Langham Place, Mongkok, Hong Kong

Eaton, Hong Kong

India:
Eaton Smart, New Delhi Airport Transit Hotel
Eaton, Lavasa (2015)

Langham Place, Lavasa (2015)

Media contact:
Vivienne Gan
Vice President – Public Relations
Langham Hospitality Group
Tel: (852) 3552 3823
Fax: (852) 3552 3902
Email: vivienne.gan@langhamhotels.com
Fiona Szeto
Director of Public Relations (Asia)
Langham Hospitality Group
Tel: (852) 3552 3846
Fax: (852) 3552 3902
Email: fiona.szeto@langhamhotels.com