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LANGHAM HOSPITALITY GROUP TARGETS SMALL ENTERPRISES WITH LAUNCH OF "OPTIMUM" BENEFITS
May 23, 2011 Langham Hospitality Group has launched Optimum to help small and medium-sized companies (SMEs) enjoy many of the same benefits as a larger corporate business, allowing them to do business more effectively while ensuring every dollar spent is maximised. Optimum Benefits include:
Bob van den Oord, Vice President, Sales and Marketing said: "We recognise the dynamism and fast-growing potential of small and medium-sized companies. We asked SMEs what they needed to help them conduct business more effectively and we designed Optimum around their needs. "Signing up to the new Optimum programme for SMEs will give them a competitive edge with added value perks and peace of mind every time they stay with us," he said.
About Langham Hospitality Group Langham Hospitality Group encompasses a family of distinctive hospitality brands which include hotels, resorts, residential serviced apartments, restaurants and spas, located on four continents. It takes its name from the legendary Langham in London which was opened in 1865 as Europe's first Grand Hotel. For almost 150 years, this flagship hotel has represented sophisticated and gracious hospitality, a philosophy that reflects elegance in design, innovation in hospitality, genuine service and captivation of the senses across all properties. The brands include the luxurious Langham and international five-star Langham Place, the upscale Eaton Luxe, midscale Eaton Smart and the award-winning Chuan Spa. The Langham is where guests can enjoy service with poise and be enchanted by our innovation and traditions while Langham Place, the fun sibling of The Langham, is about living the 21st century through design, technology and attitude, epitomising stimulating and artistic hospitality. Eaton, a premium member brand, aims to surprise and delight our guests with a value-for-money proposition that delivers a stylish, modern level of comfort with spirited, can-do service. Currently 28 member hotels are open or in the pipeline across four continents. Langham Hospitality Group is a wholly-owned subsidiary of Great Eagle Holdings (Stock Code: 0041) which was founded in 1963 and listed on the Hong Kong Stock Exchange in 1972. Reservations for either Langham or Eaton properties can be made by logging onto langhamhospitalitygroup.com
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